Task 2: Project Proposal


Process & Presentation (Pair - Naura & Natania)

TASK DELEGATION:
NATANIA:
Project Overview
Problem Statement
Aims & Goals
Target Audience & Current User Journey
User Persona (interviewing my Dad)
Empathy Map
Partition Mockup
Technological Overview
Scopes & Limitations

NAURA:
User Persona 
AR Experience Flow
Styleguide
Moodboard
Colors
Typography
UI Mockups
Competitor Analysis
Addressing Pain Points



28 May 2025 – Brainstorming

Naura and I had a two-hour discussion call to finalize our core idea and start our Task 2 proposal. We decided to move forward with the RoomSketch idea (temporarily called 'Mr Razif's Dreamhouse'). During the session, we did the following:

  • Implement existing knowledge into a shared Canva file and list out different aspects of the proposal that we need to figure out such as (Ais, Target Audience, etc.)

Fig 1. Our element (the Apple!!)

  • Brainstorm the app's visual theme and main elements through a shared Pinterest board 
    - Settled on a Retro Gradient theme and chose this Apple as our element
    - Apples symbolize The Beginning in many different cultures 
    - Retro Gradient themes have a lot of grain texture and incorporate different colors
    - This apple image represents what we want in the application (creativity, the start of something new, artistic representation)

  • Come up with a list of questions to ask Mr Razif for consultation the following day as there were some things we were unsure about.
    - How does our user persona have to be?
    - Would our project be marker-less or marker-based?
    - Is it possible to 'save rooms' for our AR app?
    - When is the due date?

29 May 2025 – Consultation 

We developed our initial experience flow and defined our scope and limitations. We also had a consultation session with Mr. Razif, where we clarified the following:

Key Clarifications:

  1. User Persona & Journey:

    • No need for real questionnaires as these are just hypothetical personas based on ourselves or people we know.

  2. Marker-based vs Marker-less AR for our project:

    • Marker-based AR is easier and more stable.

    • Marker-less (plane detection) using Unity AR Foundation is more advanced but possible.

    • Vuforia is preferred for easier ground-plane use, but it doesn't support vertical surface detection.

  3. Scope Simplification:

    • Mr. Razif advised us to narrow our focus to wall-based elements only.

    • This includes doors, mirrors, curtains, wainscoting, etc.

  4. Design Themes:

    • We’re exploring presets like “Cottagecore,” “Minimalist,” and “Industrial.”

    • These would swap out 3D models accordingly.

  5. Room Saving Mechanism:

    • Saving room configurations is possible, but only relative to each other, not anchored to the physical space unless room scanning is implemented.

  6. Room Scanning (Advanced Option):

    • We were encouraged to experiment with mobile room scanning before deciding it’s too complex.

    • Real-world example: a German student group achieved this in 2 days.

  7. Prototype Expectations:

    • Functionality over visuals.

    • A working demo is better than a polished concept.

  8. Figma vs Unity Prototyping:

    • Figma is for screen flows examples; Unity is for the AR prototype.

    • We clarified that these serve different purposes and should not be confused.

30 May 2025 – Theme Selection & Mockup Design

We had a short follow-up call to:

  • Finalize theme direction for our design variations

  • Define user persona traits for our proposal

  • I also created a newer and (hopefully) improved mockup to visualize how the AR partition placement might look 

Fig 2. AR Mockup Partition (done halfway) using Adobe Photoshop for warping images etc.


1 June 2025 – Final Touches

Our last call before recording was to address some of our unfinished sections. I finished the empathy map and we decided to add one more section which was the current user journey that allowed us to understand what current users go through without having the app as our hypothetical solution.

Naura worked on a collage of our moodboard as well as the UI mockups to explain what our application would look like (💛) and some of the competitor analysis, and others.

We synchronized the look of the overall presentation (which hopefully looks better now in Mr Razif's eyes 👀 just kidding)

2 June 2025 – Recording

We had some trouble while trying to record while in the same call and presenting as Naura's wifi wasn't too good, and we tried Teams and Meets (which still didn't work!). We ended up presenting on our own and shared the videos to each other so that I could stitch the final video as her wifi was permanently down TT

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